Why the Western world should re-engineer breakfast

Banish the Honey Monster to start the day sharper, better nourished and with fewer empty calories

When it comes to getting healthier, I firmly believe the behaviour change that will make the most significant impact starts in the morning.

When thinking about breakfast, you probably imagine cornflakes and sugar with cold milk poured over the top. If you’ve got children, your mental picture may be of more exotic cereal brands like Krave and Sugar Puffs…